ИВЕНТЫ КАК МЕХАНИЗМ ФОРМИРОВАНИЯ КОРПОРАТИВНОЙ КУЛЬТУРЫ ОРГАНИЗАЦИИ

Translated title of the contribution: EVENTS AS A MECHANISM FOR FORMATION OF CORPORATE CULTURE OF THE ORGANIZATIO

Research output: Contribution to journalArticlepeer-review

Abstract

The purpose of the work is to analyze corporate activities as one of the effective tools of non-material stimulation of personnel and maintaining the image of a successful company. This intense is determined by the relevance of the problem caused by the need to form a certain system of special events (event), to identify its main parameters and criteria in accordance with the requirements of firms (companies), as well as the accumulated domestic and foreign experience of their organization and carrying out. The objectives of the study are to determine the role of events in building communication and other kinds of interactions of people in different areas of their joint activities; in regulating interpersonal and group relations. The method of studying the problem is, first of all, a systemic approach. According to it, ivents are an integral part of corporate culture; contribute to the formation and diagnosis of the culture of the organization.
Translated title of the contributionEVENTS AS A MECHANISM FOR FORMATION OF CORPORATE CULTURE OF THE ORGANIZATIO
Original languageRussian
Pages (from-to)37-44
Number of pages8
JournalНаука Красноярья
Volume8
Issue number4-2
Publication statusPublished - 2019

GRNTI

  • 06.00.00 ECONOMY AND ECONOMIC SCIENCES

Level of Research Output

  • VAK List

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