ИНФОРМАЦИОННО-АНАЛИТИЧЕСКИЙ ДЕПАРТАМЕНТ АДМИНИСТРАЦИИ ГОРОДА ЕКАТЕРИНБУРГА КАК УЧАСТНИК ПРОДВИЖЕНИЯ ТЕРРИТОРИИ: статья в сборнике статей

Translated title of the contribution: INFORMATION-ANALYTICAL DEPARTMENT OF ADMINISTRATION OF EKATERINBURG AS A MEMBER OF THE TERRITORY

Л. В. Малахова

Research output: Chapter in Book/Report/Conference proceedingChapter

Abstract

The article contains the substantiation of the fact that the Information-analytical Department of Yekaterinburg Administration is a participant of territory promotion. The author analyzes the functions of the Department and one of the programs developed by the Department to promote and create a positive image of the territory. The author proves the involvement of the Department in the promotion of the territory, and the analysis allows it to be argued.
Translated title of the contributionINFORMATION-ANALYTICAL DEPARTMENT OF ADMINISTRATION OF EKATERINBURG AS A MEMBER OF THE TERRITORY
Original languageRussian
Title of host publicationМЕНЕДЖМЕНТ И МАРКЕТИНГ: ТЕОРИЯ И ПРАКТИКА
Subtitle of host publicationсборник статей
EditorsЕ. А. Ильина
Place of PublicationЧебоксары
PublisherЧувашский государственный педагогический университет им. И.Я. Яковлева (Чебоксары)
Pages426-430
Publication statusPublished - 2018

GRNTI

  • 82.01.00

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