Abstract
In this paper the pricing in the virtual space of a multiplayer online game has been studied. Qualitative and quantitative good's characteristics and its relationships with the price has been showed. It has been shown that the obtained dependencies are comparable with the dependencies for real market.
| Translated title of the contribution | Pricing in the Virtual Reality of Online Games |
|---|---|
| Original language | Russian |
| Pages (from-to) | 24-31 |
| Number of pages | 8 |
| Journal | Практический маркетинг |
| Issue number | 6 (184) |
| Publication status | Published - 2012 |
GRNTI
- 06.81.00
Level of Research Output
- VAK List