ГОСУДАРСТВЕННО-ЧАСТНОЕ ПАРТНЕРСТВО КАК МЕХАНИЗМ "МЯГКОЙ СИЛЫ" СТРАНЫ

The paper is considering interaction of public sector and entrepreneurship through the public- private partnerships (PPPs) form as a mechanism of country “soft power”. The main base for analysis PPPs as a “soft power” element might be several criteria of the world list “The Soft Power Report 30” in 2017, conducted by “Portland”, the consulting agency. There are new sub-indexes for comparative analysis which are connected with Government and public administration and Entrepreneurship and economics. In this article Great Britain is illustrated as an example of PPPs development as a key instrument and base of new model of public management and economic policy in the country. This experience has become a best practice of using social, economic and territory infrastructure development mechanism which was shared to other countries. The author defined several opportunities for future research of PPPs, including PPPs as part of “soft power” both on external and internal levels.