Resumen

The textbook outlines the basics of strategic management in an industrial enterprise. In particular, the concept and types of industrial enterprise strategies are considered, the methodological basis for the formation of corporate, business and functional strategies is described, as well as approaches to evaluating the effectiveness of the strategy and methods for selecting the optimal strategy of an industrial enterprise are presented.Meets the requirements of the Federal state educational standards of higher education of the latest generation.For undergraduate students studying in the areas of "Economics" and "Management", postgraduate students, teachers and specialists in the field of strategic management.
Título traducido de la contribuciónSTRATEGIC MANAGEMENT
Idioma originalRussian
Lugar de publicaciónМосква
EditorialОбщество с ограниченной ответственностью "Научно-издательский центр ИНФРА-М"
Número de páginas263
ISBN (versión impresa)978-5-16-013815-2
DOI
EstadoPublished - 2021

Serie de la publicación

NombreСер. Высшее образование: Бакалавриат (УрФУ)

GRNTI

  • 06.81.00

Huella Profundice en los temas de investigación de 'СТРАТЕГИЧЕСКИЙ МЕНЕДЖМЕНТ: учебное пособие'. En conjunto forman una huella única.

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