@article{b614855b26b0487e9d114084921c2486,
title = "Art in a system of social marketing: The experience of communication of Russian companies with society",
keywords = "Art, Art management, Communication, Company, Motivation, Patronage, Philanthropy, Social marketing, Socially responsible business, Value",
author = "Larisa Piskunova and L. Starostova",
year = "2015",
doi = "10.1504/IJBPM.2015.072237",
language = "English",
volume = "16",
pages = "407--420",
journal = "International Journal of Business Performance Management",
issn = "1368-4892",
publisher = "Inderscience Publishers",
number = "4",
}