The article presents a retrospective of the development of exhibition and fair activity in the Urals. Shown is one of the most important marketing tools in General and promotion in particular in the development of the Urals. Defined the modern features of functioning of exhibition and fair activity.
|投稿的翻译标题||Exhibition and fair activities in the Urals: traditions and modernity|
|期刊||Маркетинг в России и за рубежом|
|州||Published - 2015|
Level of Research Output
- VAK List