摘要
Analysts and marketers in the last two decades have noted the rapid growth of the luxury goods market. Despite the great interest on the part of scientists, practitioners and even philistines to luxury goods, there is still no unified theory of marketing and management of these goods in the scientific literature.| 奖励日期 | 2017 |
|---|---|
| 源语言 | Russian |
| 奖励机构 |
|
| 导师 | Юлия Анатольевна Мальцева (Supervisor) |